Gone are the days when you
could put a sign outside a house, sit back and wait for buyers to appear. In
today's highly competitive real estate market it is essential to prepare, price
and market your home well, right from the outset.
Overpricing is one of the worst mistakes a home seller
can make. Statistics show that if your
home is priced just 10% above market value only 30% of potential buyers will
look at your property. So it is important to price the property
accurately and this is we can use our knowledge to provide a valuation relevant
to your area.
As a team of professionals with extensive experience
in the Poitou Charentes real estate market, we use a comparative market
analysis report based on data similar to the Multiple Listing System (MLS) used
in the USA. Our data compares homes
similar to your own that are currently available on the market, as well
as those that have sold in recent
months, (or within current market conditions), via Notaires. We will be
aware of homes that have recently been withdrawn, showing what the current
buying market is NOT willing to
pay.
Vendors will often say "I don't want to give my
house away." But if you DO
want to sell it, and when you have a selling price in your own mind, it's
sometimes hard to hear an honest, professional home valuation that is lower
than you expect. But please remember pricing is driven by the market, and what
current buyers are willing to pay.
With buyers, first impressions count! A small
investment in time and money will give you an edge over other properties in the
area, both for marketing and for subsequent visits. It is important to prepare
your home for sale before you
put it on the market.
Selling your property depends
on a lot more than print advertising etc. It involves strong referrals, word of
mouth, networking and multimedia promotion on the internet. A recent survey
showed only 3% of buyers found their properties via print advertising. Today,
with the rise of social media, smart phones and tablets the trend towards
searching for property online is even stronger. We have QR codes for each and
everyone of our properties.
Designed specifically to keep our visitors informed,
as well as showcase properties for sale, our website has been optimized for maximum
exposure on the internet. Properties and information are further distributed
via social media platforms such as Facebook, as
well as other strategic internet websites - all helping to promote your
property for sale to the widest possible global audience 24/7.
Our role is to address your specific needs and to
deliver professional real estate expertise and reliable, quality service in a
friendly, approachable manner. Our commitment is to provide you with the best
quality, consistent and dependable service.
Our goal is to sell your
house. We don’t mind healthy competition, so yes, do use another agent if you
wish, (but not 4, 5 or more). Speak to us and the other agent that you would
most trust about your price and be prepared to follow our suggestions.
Here’s a radical idea for
you – if you give us 3 month’s exclusivity on your property, (i.e. cancelling
all other agents for that period), we will pick up the cost of your diagnostic
reports in the event that we are successful in selling your house during that
period. There is therefore a benefit to
you in doing this, (beware of many agents who try to get you to sign an
exclusive deal with actually no benefit to the vendor).
If you go ahead with this
idea, we will offer you our première package for marketing, involving the best
French property websites, and re-launch the advertising of your property.
We are, of course, more than willing to offer your
property on a non-exclusive basis.
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Peter Elias www.allez-francais.com Agent Commercial
